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Every day we put on a new face for the world around us. When we're surrounded by people we care about, however, we just want to be ourselves.  What's most important, after all, is that you be you.

The Be You line of glasses is my collaboration with King Children to emphasize the fun, stylish, and fashionable world of being yourself, in the open. I want you to have the confidence you deserve when you wear these glasses. Printed right here in Brooklyn, the Be You collection is great for all face shapes and tones.
“Be You.”
Eli Erlick's Be You Collection
“What's most important is that you be you”
Shop The Collection
Starting at $68